money from stores or from buying things through these links. The best eye shadow primers can make your makeup last all day or make it go away before lunch. One application makes your eye shadow look brighter and blend better without creasing or fading. Think of it as getting your eyelids ready for makeup. Modern formulas do more than just keep colour in place. They even out skin tone and smooth out texture. They also help with things like controlling shine or moisture. The right primer can help if you have fine lines around your eyes or want your shimmer to look brighter and last all day. Read on for tips from Allure editors and makeup artists that show how to get great eye makeup by using the right products before the shadow.
The 6 Best Eye Shadow Primers
Why it’s worth it: Editors and makeup artists have loved the Urban Decay Eye Primer Potion for years. Miami-based makeup artist Natalie Dresher, who has talked to Allure before, says the reason is simple. It keeps eye shadow from settling into fine lines and feeling too heavy on the skin surface. The formula is light and has a texture that is almost like a serum. It goes on smoothly with no bumps or uneven patches. The texture is a little sticky, but not too sticky at all, which helps keep eye shadow in place all day. The Original shade is a sheer, see-through beige colour tone. Eden has a matte beige finish, and Sin has a pale champagne shimmer. There is also an anti-aging version with plumping peptides and brown algae that is made for older skin. This primer is great for almost anyone who wants to make their eye makeup last longer overall.
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Best Overall Performance: Urban Decay Primer That Keeps Colour All Day
Why it’s worth it: Milk’s Hydro Grip Eye Primer is completely clear and works like double-sided tape for eyeshadow without settling into fine lines. Patty Bell a makeup artist in Pittsburgh city area, says that it has a thinner formula that makes it easy to blend on the sensitive eyelid area. It will keep your eye makeup in place for eight hours total and has hyaluronic acid in it to add moisture and make the lid look blurry. The primer also has blue agave in it to help it stick better on skin, and niacinamide and aloe to add more moisture. Bell even says to put it under your eyes area to keep your concealer from creasing. This product really has more than one use.
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Milk Hydro Grip is great for older lids because it makes them smooth and free of creases.
Why it’s worth it: This Nyx Professional Makeup Ultimate Shadow & Liner Primer is one of Bell’s top picks available today. It works better than its low price would suggest. The formula is light on your skin and spreads quickly, so anyone can use it without any problems. You can choose from four natural-looking shade colour options that work so well you could wear them as cream eyeshadow on their own. These colours help hide veins and uneven skin tone while making your eyelids feel smooth daily. The primer has vitamin E in it, which keeps your eyelids from getting dry and flaky all day.
NYX Primer That Gives Professional Results Is the Best Budget Option
Why it’s worth it: Nars’ Pro-Prime Smudge Proof Eyeshadow Base is a product that works behind the scenes to make every eye look better. The sheer formula disappears as soon as you touch it, leaving a light layer that you can’t see. Nick Barose a makeup artist in New York City, told Allure that he loves how it holds without feeling heavy or getting in the way of any shadow he puts on top daily. He said that it has been his favourite for decades because it lets the colour shine through clearly. There are rice extract and sea whip extract in the formula that help keep the delicate skin around the eyes moist and safe always. It feels more like skin care than regular makeup, and it doesn’t dry out your skin surface area. If you want your makeup to last longer and blend better with shadow that really pops in colour, this primer does all the work quietly.
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NARS Base That Keeps Your Eyelids from Flaking and Fading
Why it’s worth it: If you have a Too Faced palette, you probably need the brand’s Shadow Insurance Eye Primer to make the eyeshadows work better overall. The formula has silica that absorbs oil, which makes your eyelids less shiny and keeps them smooth all day. The smooth texture is colourless and works with all skin tones. It also makes a base that helps eyeshadow stay on for hours. This means that the colours are brighter, mix better, and last longer. Even when it’s raining or humid outside, the waterproof formula won’t fade or smudge. The brand says it lasts 24 hours, but we found that it worked well for 12-hour days, which is still pretty good.
Too Faced Primer with 24-Hour Oil Control is the best choice for oily lids.
Why it’s worth it: There are two colours of the Laura Mercier Eye Basics Primer, and it works well to even out the colour of your eyelids. The light blue version helps hide purple and pink tones that look like redness or visible veins skin. The peach version makes dull skin look brighter and more awake daily. Your eyelids look smooth and even after you put it on carefully. It also keeps your eyeshadow in place all day, no matter if you use powder or cream formulas. This primer also protects your skin while you wear it every day. It has aloe in it to calm and add moisture to skin. Lanolin acid keeps the moisture in. Safflower seed oil is good for your skin because it gives nutrients and feels light and comfortable wear.
